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Majestic foam

Year // 2021

Type // Window display & lighting

Ipelushop

Location

Carrer del Vallespir, 33, local 6, Barcelona

Sell

Professional hair & cosmetic products

"Experience the majestic foam Christmas window display represented through 3 variations of bubbles"

no. 01

Foam circles

To display the products of the store four foam bubbles hang from the ceiling like Christmas ornaments. They are constructed using gold tubes and white foam semi-circles, placed with a plastic cover on top allowing the inside uplight LED light to illuminate the foam ball and the product being displayed. 

no. 02

Liquid in wheel

The most striking circle of the window is a 115 gold diameter, illuminated Shampoo wheel that rotates with the help of a small motor attached at the back. The rotating wheel has transparent tubes inside displaying shampoo liquids and other materials. As the wheel turns, the liquids move, making it an eye-catching moment for people passing by, as the turning shampoo wheel is an unexpected addition to the design and triggers curiosity and interest, distinguishing Ipelushop from other beauty shops. 

no. 03

Bubble wrap

The background is made of bubble wrap, giving life to a material that would not usually be used obtaining a certain luxury. Bubble wrap is easily linked to the wrapping of Christmas presents. 

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To bring warmth and femininity to this material we placed a pastel pink background which also represents the colors of the brand. On the floor, focusing upwards there is a LED strip that illuminates the background, this direct light filters through the gaps of the bubble wrap reinforcing the texture of the background. 
 

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